Bounce Rate Kya Hai and How You Can Reduce Bounce Rate

bounce rate
How you can reduce bounce rate

Har ek blogger or website owner ye chahta hai ki uski website or blog jyada se jyada logo ko pasand aaye. Aur iske liye liye wo tarah tarah ke web analytics tool use karta hai. Agar apki website ka bounce Rate jyada hai to apki website ki ranking bhi kam hogi. Bounce Rate jyada hone ka matlab hai ki visitor aapki website ko pasand nahi kar rahe hai.

Agar aap apni website/ blog par seo completed post publish karte hai lekin bounce Rate jyada hai to bhi aapko acchi ranking nahi mil payegi.

Bahut se naye bloggers ko nahi pata hota hai ki bounce Rate kya hai aur ise kaise kam kiya jaye. To aaj hum apko batayenge ki kaise aap ise kam kar sakte hai.

Bounce Rate kya hai:

Jab bhi aap website or blog banate hai to aap chahte hai ki har roj aapki website par naye naye visitor aaye. Aur agar visitor aapki site par jyada time tak bana rehta hai aur baad me bhi aapki website ko search karta hai. Iska matlab hai ki visitors ko aapki site pasand aa rahi hai.

Jab visitor jyada time tak aapki site par bana rehta hai to aapki website ka bounce Rate kam hoga. Bounce Rate kam hone se aapki website ki ranking acchi hoti hai.

Ek ideal website ka bounce Rate 10% tak hota hai. Lekin aisa bahut kam hota hai. Dariye nahi. Agar aapki website ka rate 30% se 45% tak bhi hai to bhi ise sahi mana jata hai aur aapko acchi ranking milti hai.

Isliye ho sake to visitors ko attract karne ki koshish kare. Kuch visitor aapki website par aate hi laut jaate hai jisse aapka bounce Rate badh jata hai. To aise visitor par research kare ki aisa kyu ho raha hai.




Bounce Rate high hone ke reasons:

  • website ka load time jyada hai.
  • Quality content ka na hona
  • Content ki kami
  • Website design
  • Website ka responsive na hona
  • Incorrect content

Bounce Rate kaise pata kare:

Waise to bounce Rate pata karne ke liye kayi tarah ke web analytics tool maujood hai. Lekin google analytics in sab me sabse best web analytics tool hai. Aur ye free bhi hai.

Google AnalyticsGoogle analytics google ka powerful web analytics tool hai. Isse aap asani se pata kar sakte hai ki kis country ke visitors aapki site par aa rahe hai. Kaun se page par jyada time de rahe hai. Kitne page views aapko mil rahe hai. Har tarah ki information aap google analytics tool me le sakte hai. Yaha aapko aapke bounce Rate ki information milegi aur ye bhi pata chalega ki kaun visitor kis page ko kitna use kar raha hai.

Har newbie bloggers ko hamari taraf se ye advice hai ki wo google analytics ka use jarur kare. Iske liye aapko google analytics par jakar account banana hai. Apni web property ko add karna hai aur use apni website ke saath link karna hai. Aisa karke aap apni website/blog se related har information aasani se receive kar lenge.

Reduce Bounce Rate Tips:

Koshish kare ki aapki website ka bounce Rate 30% tak ho or phir maximum 45% tak ho. Iske liye in tips ko follow kare.

Reduce load time:

Apki site ka load time agar jyada hoga to visitor aapki site par aane se pehle hi chala jayega. Load time ko kam karne ke liye aap sahi server use kare. Images aur videos file ko optimize kare. Aisa karke aap apni website ka load time kam kar sakte hai.

Quality content:

Hamesha quality content ka use kare. High quality content google ko kaafi pasand aata hai. Jisse aapki ranking badh jati hai. Quality content ke hone se aapki site par visitor regular bane rehte hai.

Read also: blogging kaise kare, complete hindi guide.

Lack of Content:

Website par content ki kami hone se bhi visitor laut jaate hai. Isliye apni site ko complete kare. Jyada se jyada quality content apki site par ho.

Website design:

agar ghar acha bana ho to sabki aankho ko pasand aata hai. To aap apni website ka acha design choose kare. Catchy aur optimized design ho. Jisse visitor ko aapki site ka look pasand aaye. Agar aapki website ka design acha hai to user use jarur pasand karta hai. Ye ek bahut bada factor hai.

Responsive design :

Ajkal har koi mobile aur tablet ka use karta hai. Aise me ye jaruri hota hai ki aapki website responsive ho. Agar user use mobile or tablet me open kare to user friendly ho. Isliye responsive design choose kare.

Incorrect content:

Incorrect content apki website ke bounce Rate ko badha deta hai, Incorrect content ka matlab hai ki user ko galat information dena jaise aapki site ek information site hai aur aap use tech guidance denge. It means ki it’s a incorrect content. Apni website ke according hi apna content choose kare.




Use of Multimedia:

Post par images aur videos ka istemal kare. Kyunki user rich snippets post ko bahut like karta hai. Aur isse user ki engagement bani rehti hai.

Good Keywords:

Hamesha apni post or website ke liye sahi keywords choose kare. Jyada keywords ka istemal karna bhi galat hoga. Ek post par ek keyword 4 times/100 words hi hona chahiye. Agar jyada hoga to google apko penalty bhi laga sakta hai. Jisse aapki website down ho jayegi. Jo post ho usi se related keyword choose kare.

Ab is baat ka dhyan rakhe ki high quality original content hi use kare. Google analytics or anya paid web analytics tool use kare. Agar aap aisa karte hai to visitor apki site par apne Ap hi aayenge aur unhe aap google analytics ki madad se track kar sakte hai. Isse aapki website ka bounce Rate bhi kam hoga. Agar aapko ye post acha laga aur ise aap dusro ke liye jaruri samjhte hai to ise please share jarur kare. Agar aap bhi hamare saath kuch share karna chahte hai to share your story me jaakar likh sakte hai.

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